Media
About Workgroup
AFA acknowledges the significant importance of media policies and communications strategic planning within institutions. This pivotal role involves the active engagement with the challenges encountered by various organizations, emphasizing the media’s effectiveness in fostering awareness and education. Consequently, it highlights the imperative of concentrating efforts on the collaboration between member companies and diverse affiliated institutions.
Vision
Ensuring the continuous commitment of AFA members to enhance the image of the Arab fertilizer industry among both Arab and international media outlets, emphasizing its vital role in front of policymakers and relevant organizations, and highlighting the objectives, activities, and events of the AFA to propel it towards new horizons.
Mission
Sharing information and news related to all aspects of the fertilizer industry, including manufacturing, marketing, agriculture, and all related aspects while, highlighting the significant role played by the Arab fertilizer sector. Emphasizing their contribution to addressing hunger and achieving regional and international food security. Additionally, showcasing their efforts in engaging with international institutions and organizations.
Media Workgroup Objectives
Developing and planning media strategies.
Engaging with the challenges facing the fertilizer industry.
Taking on the responsibility for awareness and education.
Emphasizing the role of the media policies of member companies.
Providing modern and efficient communication channels suitable for both the AFA and member companies.
Enhancing mutual communication between the AFA and Arab and international organizations.